Industry News

Heads up, companies and small businesses: just in case you haven’t heard, Facebook will begin limiting the number of promotional posts starting this January, meaning you’ll have to pay to get your advertisements posted on their site. This is part of their aim to improve user experience after...

Many businesses are already aware of social media—most may even be an active participant in them. Those with websites could even be practitioners of search engine optimization (SEO). Although social media and SEO strategies may seem disparate, both can actually be used hand-in-hand to improve your...

When it comes to market research, the Internet is such a practical tool to use. In fact, you may already be doing it without knowing—keyword searches, asking customers for input—even reading trade journals and research statistics relevant to your industry already constitutes online market...

If you’re a business owner hoping to improve your brand’s exposure, you’ve probably already invested in online marketing. You have to take note though, that online marketing is like a large tree with many spreading branches, so you’ll have to work with dependable advertising agencies in...

Just like most things in life, there’s no way for you to do better, learn more, or grow further in your business if you don’t scratch beneath the surface of tasks that you have to do—be it hiring people or promoting your products. This means that to succeed in an endeavor, you’ll have to devote...