Social-based pay-per-click (PPC) advertising could be one of the major tools you will need in marketing your business online. Melissa Mackey explains in her article for Search Engine Watch: If you haven't jumped on the social PPC bandwagon yet, it's time you gave it some serious thought. While...
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Greenville, SC Marketing Tips: Understand and Apply Pay-Per-Click
For many businesses and marketers alike in South Carolina, it’s not enough to simply drive online traffic to their websites using search engine optimization or social media strategies. Indeed, paid online advertising, more commonly known as pay-per-click, is one of the most essential components of...
Google Pigeon Update – What It Means To Your Business
What Happened? As many of you know, Google is working all the time on providing its users the best search engine results. In order to do this, Google makes 500 - 600 algorithm updates each year with one or two major updates included in that. On July 24th, it appears that Google made some...
Greenville, SC Online Marketing Trends: Of Images and Social Media
These days, what does it take for a business to be one of the most well-known ones in upstate South Carolina? While it’s already an established fact that you can barely survive without an efficient Greenville, SC online marketing firm like Spark Local Marketing delivering excellent services like...
Greenville, SC Marketing Agencies: Is Keyword Research Still Relevant?
SEO is said to be part art and part science. The good news is that if you find yourself lacking in one or both of these areas, a capable Greenville, SC marketing agency can help you. They can even help you decide which keywords you want your site to rank for. Keywords are an important aspect of...